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What are the different types of biometric technology?

(Biometrics) Facial Recognition

Facebook biometric software works as well as the human brain. Facial Recognition is no longer a question of technology.

 

Retailers, brands, and shopping centers need to consider two factors when dealing with facial recognition: government regulation and consumer sensitivity.

There are significant differences between continents, countries, and communities in attitudes to privacy and regulation.

The European Union created GDPR. In China, the government actively supports the development of facial recognition technology.

In the United States, the retailers and brands are conflicted between the obvious benefits of facial recognition and concerns about a backlash due to inaccuracy and privacy.

To deal with consumer sensitivity to privacy, you have 3 options:

  • Facial Identification: the technology compares an image to a given image within a database. Facial Identification is often used for security and surveillance.
  • Facial Selfies: the same tech as facial identification with one caveat – the person uploads self-image, tags it, and consent to sharing the data. Used in loyalty programs.
  • Facial Demographics: the software process facial features and the output is data on gender and age. The identity of the face remains anonymous.

The nuances of consumer privacy and consent are muddled by HOW and WHERE the data is stored and processed.

(Biometrics) Facial Demographics

In 2020, Facial Demographics became a viable technology in camera-based tracking solutions used for In-Store Analytics.

The difference between facial recognition and facial demographics is in the importance of attributes such as the shape of the eye, and chic to chin ratio.

Biometrics attributes provide demographic and behavioral information on visitors to physical stores without requiring to knowing their identity.

Regardless of the anonymity of facial attributes, solution providers have the ability to learn about a wide variety of behaviors, for example:

  • Gender
  • Returning visitors
  • Staff recognition
  • Age groups
  • Skin Attributes
 

(Biometrics) Eye Tracking

Eye Tracking measures the relative motion of the eye to the position of the head.

In online Conversation Rate Optimization (CRO), eye-tracking technology offers valuable insights to what people see on the webpage.

The use of eye-tracking technology for physical retail is new.

The tracking technology is a combination of training the software to recognize images (Deep Learning AI) and the context of a physical location, such as a window, or storefront, or a display.

Eye Tracking Technology, for example, is used to analyze the Visibility Rate in product positioning and customer engagement studies.

 
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8 Reasons why Biometric Identification is More than Just Fingerprints

The days of using your PIN every time you make a payment or unlock your phone might soon become a thing of the past. People are already switching to biometric identification techniques such as fingerprint recognition to validate the authenticity of the user. From maintaining the employees’ attendance to combating the challenges of online and offline fraudulence, biometric recognition systems have outsmarted every other security measure.

After its popularity in other environments, it is now gaining ground in financial payment systems. Biometric payment cards are already available and are gathering customer interest and engagement with every passing day. Let’s review this unique system and what makes it so sought-after.

1. Unique to the user:

A fingerprint consists of unique features such as ridges, valleys and minutiae points that are unique to an individual. It is almost impossible to replicate a fingerprint and it never changes with time unless there is an unusual occurrence.

2. Loss-proof:

Customers often mistype or forget their PINs or feel skeptical to use it, especially when they are making payments. Fingerprint identification eliminates such instances as the user is only required to use their fingerprint as their identity.

3. High security:

Security concerns are one of the most important reasons why biometric authentication has become the need of the hour. With biometric authentication, you are able to eliminate payment fraud activities such as card skimming, chip switching and shoulder surfing, etc.

4. Speed:

PIN authentication might take a few seconds or more if you use the wrong one whereas fingerprint recognition is a seamless,near-instant process. This will save a lot of time for both the customers and businesses involved.

5. Low maintenance:

Biometric-enabled payment cards are more cost-effective compared to the maintenance cost of PINs and passwords. With the increasing demand for biometric credit and debit payment cards, fingerprint sensor technology providers are already working on a convenient and cost-effective enrollment solution for their clients.

6. Flexible design:

Biometric payments cards that are already gaining traction in the consumer market are thin, small and bendable. The innovative design makes it suitable to carry it like any other card.

7. Easy enrollment:

Initially the idea of using a biometric payment card might seem a bit far-fetched but the process of enrollment can’t get any simpler. The user is not required to visit a bank or upload their biometric data to any central database and they can enroll by simply placing their finger on the card’s sensor.

8. Enhanced user experience:

With high-quality fingerprint image and biometric processing, performance is optimized in an exceptional way. It allows the users to place their finger at any angle, so the card can always recognize the user no matter how they hold the sensor.

Gain more insights into the possibilities of biometric payment card systems with IDEX Biometrics, the leading provider of capacitive off-chip fingerprint solutions to the biometric card industry. Gain more insights into their best-in-class technological solutions here.

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The Importance of Biometric Identification in Businesses

Biometrics have provided a more dynamic solution for business owners, who now have the ability to navigate various complications such as ID Swapping, undocumented access and the regular badge checking as well. Simply put, biometric systems are particular security systems that are integrated with human characteristics.

In most cases, these types of systems are used in business as a solution for access control and identification as well. Biometric identifiers are the unique and measurable characteristics that are used to label and describe individuals. In most cases, the biometric identifiers are often classified into behavioral and physiological characteristics. Some of them are related to the shape of the body such as face recognition, hand geometry and DNA as well. The behavioral aspects include patterns of behavior such as voice tone and typing rhythm as well. It’s important to note that the realms of the biometric systems world have been improving while costs have been decreasing as well, thereby making them a prevalent solution for most businesses today. These systems provide improved access control through operations that have various advantages as compared to the conventional security systems.

The importance of biometric identification systems in business

Accurate identification and accountability

Although the conventional business security systems are are accessible through the use of passwords, special PIN numbers and smart cards, you can also achieve a high level of accuracy by using the conventional biometric computer systems. In fact, once the system has been set up appropriately, you can easily use provided physiological information such as fingerprints and iris scans, which are more accurate and effective at determining system users. More so, these types of features are difficult to duplicate, thereby making them an excellent addition to your unique access control systems. By using biometric identification logins allows the user to easily connect to a particular database or business networks as well. Therefore, the biometric systems are used to create a clear and meaningful audit trail for user transactions and as an access control system as well.

Easy, time-saving and Safe for Use

One important benefit of these types of system is that they make excellent solutions for identification and they are also simple to use. The biometric technology provides users with precise results and with minimal invasiveness since a simple scan or user data is needed to activate the business system functionalities. Furthermore, the special software and hardware can be set up without the need of special expertise or technical knowledge. These systems are also extremely efficient, which is another significant benefit that it has over the conventional security system. In fact, a user can be authenticated or denied access within a few seconds or perhaps up until the system administrator can allow them access. For this reason, these systems are excellent time savers for business owners who want to cut down on work time and increase productivity.

User-Friendly Systems, Scalable and secure

Once the access control systems are installed for your business, you can assume functionality of the system as soon as it starts running. While you may need some basic training into how to navigate the system, it often takes a short duration to master all the caveats and requirements of getting the system in full operation. Moreover, another notable advantage of these types of systems is that they guarantee long-term security for the business. One big challenge of the conventional access control systems is that they often comprise of various verification steps and a combination of many characteristics, which can be rather tough to remember. The biometric systems are not only highly versatile, but they are also scalable as well. In fact, you can use several versions of the system sensors and security systems with regards to your system requirements. For instance, at the lowest level of the business system, you can use the rather discrete features and when you are going for high tech security levels, then you might opt for the sophisticated user features.

Convenience and versatility

The biometric identification systems are regarded as a highly convenient system since the user is not required to remember any passwords, or perhaps carry badges, ID cards and even documents. As a result, the business system is much more secure and the user can access to the system provided they have the appropriate privileges as rights. However, users of the conventional biometric Systems users forget their ID cards and passwords, may fail to complete tasks assigned to the on time thereby limiting the productivity of the business. However, with biometric systems access if often a simple and quick procedure. It’s important to note that the consumer market is nowadays packed with a broad spectrum, of biometric scanners that can be used for various business security applications. Some of the can be used at checkpoints such as entrances, doorways and when accessing system computers as well. Further lending to the versatility of these types of systems is that the system administrator can easily classify the system users that have access to specific system functionalities.On top of that, the system administrator can also monitor user transactions and determine when a particular activity took place in the business systems.

Valuable investment

The other notable benefit of investing in these types of systems is that you can easily mitigate the effects of any fraudulent activities and also track the average hours of work per user and reduce on management time and costs. While the system security might be enhanced, you still retain the capability of implementing new business system policies and procedures at the same time. And all you have to do is to provide a one-time installation cost and reserve for some occasional maintenance.

Conclusion

Given all these points, biometric identification systems are an excellent investment for the contemporary business security needs. These systems are simple to use, versatile and scalable, thereby making them a necessary addition to any technically savvy business institution. However, while the system might take a significant duration to install and to grasp its functionalities fully, it does provide a more robust solution for improving the productivity and safety levels of the system as well.

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Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.

There anyone who loves or pursues or desires to obtain

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt.

Cididunt ut labordet dolore magna aliqua. Ut enim ad minim veniam quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irue dolor in reprehenderit in voluptate velit cillum dolore fugiat nulla pariatur.

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.

Consectetur adipiscing elit, sed do eiusmod tempor incididunt

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt.”

Cididunt ut labordet dolore magna aliqua. Ut enim ad minim veniam quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irue dolor in reprehenderit in voluptate velit cillum dolore fugiat nulla pariatur.

Because it is pleasure, but because those who do this mistaken idea

Nor again is there anyone who loves or pursues or desires to obtain pain of itself, because it is pain, but because occasionally circumstances occur in which toil and pain can procure him some great pleasure. To take a trivial example, which of us ever undertakes laborious physical exercise, except to obtain some advantage from it?

Metus quam cras vehicula ante, potenti eget. Vel est integer, vivamus proin torquent, sodales aliquam tincidunt laoreet est, at in sollicitudin laoreet etiam sit suspendisse, ligula ut vestibulum dapibus et neque. Nibh et risus ipsum amet pede, eros arcu non, velit ridiculus elit, mauris cursus et. Vel cursus sagittis sem nullam odio pede.
Metus quam cras vehicula ante, potenti eget. Vel est integer, vivamus proin torquent, sodales aliquam tincidunt laoreet est, at in sollicitudin laoreet etiam sit suspendisse, ligula ut vestibulum dapibus et neque. Nibh et risus ipsum amet pede, eros arcu non, velit ridiculus elit, mauris cursus et. Vel cursus sagittis sem nullam odio pede.
Metus quam cras vehicula ante, potenti eget. Vel est integer, vivamus proin torquent, sodales aliquam tincidunt laoreet est, at in sollicitudin laoreet etiam sit suspendisse, ligula ut vestibulum dapibus et neque. Nibh et risus ipsum amet pede, eros arcu non, velit ridiculus elit, mauris cursus et. Vel cursus sagittis sem nullam odio pede.
Metus quam cras vehicula ante, potenti eget. Vel est integer, vivamus proin torquent, sodales aliquam tincidunt laoreet est, at in sollicitudin laoreet etiam sit suspendisse, ligula ut vestibulum dapibus et neque. Nibh et risus ipsum amet pede, eros arcu non, velit ridiculus elit, mauris cursus et. Vel cursus sagittis sem nullam odio pede.

But I must explain to you how all this mistaken idea of denouncing pleasureand praising pain was born and I will give you a complete account of the system, and expound the actual teachings of the great explorer of the truth, the master-builder of human happiness. No one rejects, dislikes, or avoids pleasure itself, because it is pleasure, but because those who do not know how to pursue pleasure rationally encounter.

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Sapien enim curabitur etiam ultricies consectetuer sit

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.

There anyone who loves or pursues or desires to obtain

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt.

Cididunt ut labordet dolore magna aliqua. Ut enim ad minim veniam quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irue dolor in reprehenderit in voluptate velit cillum dolore fugiat nulla pariatur.

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.

Consectetur adipiscing elit, sed do eiusmod tempor incididunt

Sed ut perspiciatis unde omnis iste natus error sit voluptatem accusantium doloremque laudantium, totam rem aperiam, eaque ipsa quae ab illo inventore veritatis et quasi architecto beatae vitae dicta sunt explicabo. Nemo enim ipsam voluptatem quia voluptas sit aspernatur aut odit aut fugit, sed quia consequuntur magni dolores eos qui ratione voluptatem sequi nesciunt.”

Cididunt ut labordet dolore magna aliqua. Ut enim ad minim veniam quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irue dolor in reprehenderit in voluptate velit cillum dolore fugiat nulla pariatur.

Because it is pleasure, but because those who do this mistaken idea

Nor again is there anyone who loves or pursues or desires to obtain pain of itself, because it is pain, but because occasionally circumstances occur in which toil and pain can procure him some great pleasure. To take a trivial example, which of us ever undertakes laborious physical exercise, except to obtain some advantage from it?

Metus quam cras vehicula ante, potenti eget. Vel est integer, vivamus proin torquent, sodales aliquam tincidunt laoreet est, at in sollicitudin laoreet etiam sit suspendisse, ligula ut vestibulum dapibus et neque. Nibh et risus ipsum amet pede, eros arcu non, velit ridiculus elit, mauris cursus et. Vel cursus sagittis sem nullam odio pede.
Metus quam cras vehicula ante, potenti eget. Vel est integer, vivamus proin torquent, sodales aliquam tincidunt laoreet est, at in sollicitudin laoreet etiam sit suspendisse, ligula ut vestibulum dapibus et neque. Nibh et risus ipsum amet pede, eros arcu non, velit ridiculus elit, mauris cursus et. Vel cursus sagittis sem nullam odio pede.
Metus quam cras vehicula ante, potenti eget. Vel est integer, vivamus proin torquent, sodales aliquam tincidunt laoreet est, at in sollicitudin laoreet etiam sit suspendisse, ligula ut vestibulum dapibus et neque. Nibh et risus ipsum amet pede, eros arcu non, velit ridiculus elit, mauris cursus et. Vel cursus sagittis sem nullam odio pede.
Metus quam cras vehicula ante, potenti eget. Vel est integer, vivamus proin torquent, sodales aliquam tincidunt laoreet est, at in sollicitudin laoreet etiam sit suspendisse, ligula ut vestibulum dapibus et neque. Nibh et risus ipsum amet pede, eros arcu non, velit ridiculus elit, mauris cursus et. Vel cursus sagittis sem nullam odio pede.

But I must explain to you how all this mistaken idea of denouncing pleasureand praising pain was born and I will give you a complete account of the system, and expound the actual teachings of the great explorer of the truth, the master-builder of human happiness. No one rejects, dislikes, or avoids pleasure itself, because it is pleasure, but because those who do not know how to pursue pleasure rationally encounter.

read more